Design Thinking

A few months ago, in 2022, I was browsing books in a store when one caught my attention. I was flipping through it and found an interesting article about Design Thinking by Indra Nooyi. She explained how design is essential to the product. I hadn’t considered it much before, so I was fascinated by the concept. In 2012, she hired PepsiCo’s first ever Chief Design Officer, Mauro Porcini, to bring design to the core of their business. She explained how design is critical in every crucial decision they make. ...